New Customers or Loyal Customers?

Today I was part of a panel discussion on BlogTalkRadio where we discussed which is more important: “Focus on new customer acquisition or increase customer loyalty?”

The discussion took place on: Customer Creation with Blake Landau an Internet radio show sponsored by CustomermanagementIQ.com.

The heart of the conversation covered both topics well and included a discussion of social media and the importance of connecting with our customers.

You can listen online here.

The article was written by Kevin Stirtz