Remember and use your customer’s name

Here is your Daily Dose of Amazing Service:

Remember and use your customer’s name

And here are some additional thoughts on this topic…

Remember the quote (I think Dale Carnegie said it):

“Nothing is sweeter than the sound of a person’s own name.”

When you use a customer’s name, you break down a lot of barriers that can block communication. You position yourself for a better relationship with your customer. Plus it helps you remember and recognize your customers. It’s easier (and more fun) to acknowledge them when you can use their name.

This is an easy way to keep your customers coming back and it costs nothing. Make this a standard for 2010. Commit to using your customer’s names whenever possible when you are in direct contact with them (even email). Get everyone in your organization doing this. Then watch what happens. I think you’ll like the results.