value

Gitomer tells how to attract and keep customers with value

October 27, 2010

Jeff Gitomer is best known to many as a sales guru but his message is equally important to anyone who wants to keep their customers coming back. In this short video he offers some platinum advice on attracting the right customers by offering them more value than anyone else. This is important because the more [...]

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Is your luggage getting treated better by airlines?

February 9, 2010

As customers, we understand prices on most things we buy tend to go up over time. It’s part of the cost of doing business so we accept it without much fuss. But if we feel we’re not getting treated fairly, then there could be problems. Are we paying more because we’re getting more in return? [...]

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