Articles tagged: "reputation"

You are the company

by Kevin Stirtz


Here is your Daily Dose of Amazing Service:

You are the company

And here are some additional thoughts on this topic…

No matter what your role is, when you help a customer, in their eyes you are the company. What you do and how you do it becomes your company’s image, to the customers you serve.

Posted in All, TipsComments (0)

You are your company’s brand

by Kevin Stirtz


Here is your Daily Dose of Amazing Service:

You are your company’s brand

And here are some additional thoughts on this topic…

People do business with companies for a variety of reasons. One reason is the company’s brand or reputation. This is more than a logo or slogan. It’s what people think of a company and how they feel about it. Your brand will either attract customers or repel them.

Posted in All, LoyaltyComments (0)

Customer Service Carnivale: June 22, 2009

by Kevin Stirtz


Welcome to the June 22 edition of the Customer Service Carnivale. This week we have contributions from across the globe with ideas and suggestions to help you improve your customer service.

We start with Shaun Sayers at Capable People. Shaun asks what has happened to great customer service as he shares some of his recent customer service experiences.

Posted in All, ComplaintsComments (0)

Keep Your Customers by Avoiding Toxic Revenue

by Kevin Stirtz


A couple months ago I was managing an event for a nonprofit I work with. Prior to the event our speaker indicated he did not need a screen or projector for his presentation. Then, at the event, (an hour or so before his presentation) he changed his mind and asked for a projector and screen.

I understand last minute changes can be a hassle. And the hotel we held the event at has fantastic catering staff who handle these situations like they’re no big deal. And that’s how it should be. That’s a big part of their job.

But the hotel management sees these situations as golden opportunities to make money. So instead of charging us the regular fee (which I believe was under $100) their “11th hour special” price was $450.

This is TOXIC REVENUE.

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Service Recovery

Are Your Customer Service Recoveries Really Recoveries?

Recently my wife picked up dinner for 4 on the way home from work. We had ordered online from Swiss Chalet (Canadian Rotisserie chicken franchise). Swiss Chalet is known for their dipping sauce, which is included with every signature meal.

When she arrived home, we discovered that the “special sauce” was not included in the order.

I called the order desk to report this lapse and the conversation went something like this.

Technology

Customer service and Twitter

The popular notion stating that if a customer receives poor service, he/she will tell nine other people, has been grossly out of date since the advent of the Internet. In reality, customers can electronically tell millions of people about their experiences. And now, with Twitter, people can tell others about their experiences as they happen.

Feedback

How to get amazing online reviews from your customers

More and more customers are going online before AND after they do business with a company. They’re getting smart about using online tools to make the best decision about who they do business with.

To thrive in this new world of connected customers you need to do more than ever to make sure your customers get the experience they want. If you do this well you can leverage the power of online feedback and reviews to grow your business. If you fail at this, the online chatter about your business can tarnish your reputation both online and off.

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