December 15, 2008
Slogans are worthless as a marketing tool. It’s not their fault. It’s because we’re asking them to do something they’re not built to do. It’s like trying to win the Daytona 500 with a Yugo. The poor thing just doesn’t have the horsepower (or any other capabilities) to do the job. The same is true [...]
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December 14, 2008
While surfing YouTube, I found this video about customer service at Lowes. It shows how Lowes sees customer service” as an asset and a high priority. In this video, a Lowes customer tells how their new refrigerator (bought from and installed by Lowes) leaked all over their kitchen floor, ruining it. Rather than argue with [...]
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