A Customer Experience Lesson from Microsoft

June 26, 2007 · Leave a Comment 

by Kevin Stirtz A couple months ago I tried an open source word processor, AbiWord . It’s a decent product and does everything you’d expect. I tried it because I was tired of Microsoft Word... [Read more...]

Are You Listening?

June 26, 2007 · Leave a Comment 

by Kevin Stirtz About a month ago, I posted the results of a customer service survey I did last year. The number one thing customers said they wanted more of was better listening by the people they deal... [Read more...]

This is Going to Hurt. (A Lot.)

June 14, 2007 · Leave a Comment 

by Kevin Stirtz I visited the dermatologist today for a minor procedure. It was something I should have done a year ago but at that time the doctor talked me out of it with two solid arguments. One was... [Read more...]

Make Your Marketing Match Reality and Make Your Reality Remarkable

June 5, 2007 · Leave a Comment 

by Kevin Stirtz A couple weeks ago my mom was in the hospital. She had a knee replacement, a procedure she was already familiar with. So, she knew what was in store and she was not looking forward to it. One... [Read more...]

I’ll Take a Number Three Please

June 1, 2007 · Leave a Comment 

  by Kevin Stirtz Some years ago (I can’t even remember how long ago) one of the biggest and most influential fast food chains in the USA did something that changed how the fast food (or QSR) industry... [Read more...]